This side up. Use no hooks.

Wonderful! At long last, I've found some Issi Noho on teh interwebz!

(I check every so often. There appear to be two Issi Nohos in the world. One is...well, this one. The other is some sort of modern beat combo. This is the real one. Previously when I've checked, I've found loads of the latter and none of the former.)